First-ever woman’s football figurehead unveiled in Manchester - and lucky fans can win one
McDonald’s have unveiled the first ever figurehead of a female footballer ahead of the Women’s World Cup - here in Manchester - and if fans stay on the ball, they can win one.
England’s Lionesses will look to build on their Euro 2021 success when they face Haiti in their tournament opener on July 22.
The Figurines were unveiled here in Manchester by Beth Mead herself, where they will sit in the National Football museum’s Batteries not included exhibition which focuses on football toys and memorabilia throughout the ages.
Attendees at the National Football museum also have the chance to get their hands on the toys as 800 will be given out to attendees over the coming weeks.
McDonald’s saw that when compared to the men’s game there is a substantial lack of women’s football memorabilia developed around major tournaments. Looking at ‘Big Head’ football figurines there have been over 1000 individual male figurines created for fans to collect but there has never been a single women’s player.
To celebrate the start of the FIFA Women’s World Cup™ and bring a new piece of football memorabilia to fans across the country, McDonald’s teamed up with one of the country’s highest profile women’s football stars, Beth Mead, to create 10,000 football ‘big head’ figures in her image.
McDonald’s ambassador, Beth Mead, commented: “it’s incredible to see a mini me in the National Football Museum. It is truly amazing to be the first ever women’s player to have their own ‘Big Head’. It feels really special, for this figurine to be joining football memorabilia through the ages and hopefully this is just the start of seeing more football collectables from the Women’s game. I can’t wait to get my figurine into the hands of fans across the country in time for the world cup”.
Craig Robinson ‘Big Head’ expert and Head of the Corinthian archive stated “As a world leading expert on Football figures I am thrilled to finally see a women’s figure released, which is none other than history maker Beth Mead, who will take pride of place in my collection next to Bobby Moore. I can’t wait to get my hands on the first ever women’s ‘Big Head’ and add it to my collection.”
Beth’s limited-edition figurines will be given out to football fans across the country during the tournament’s key fixtures this summer and fans can find out where they can pick one up by keeping an eye on McDonald’s social channels throughout the FIFA Women’s World Cup™ 2023.
Fans can bag one of 10,000 exclusive Beth Mead figurines at events across the country during the World Cup all they need to do is keep their eyes peeled on all McDonald’s UK socials.