Man Utd, Liverpool and Chelsea ranked on social media income potential

Where Man Utd, Liverpool, Arsenal and Chelsea sit in table based on potential social media earnings

Which football clubs make the most from Instagram?

Published 7th Jul 2022, 14:10 BST

Updated 7th Jul 2022, 14:24 BST

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The world’s biggest football clubs have all taken full advantage of the rise in social media over the past decade.

Platforms like Instagram now provide a source of income for the big teams - which helps explain why clubs are spending more now than ever.

Income is no longer just generated by player sales, ticket sales or merchandise.

Manchester United, Chelsea, Arsenal, Manchester City, Liverpool and Tottenham Hotspur keep their fans all over the world through the click of a button and are making money in the process through advertising sponsored posts.

But the question is, how is their income compared to that of European giants like Barcelona, Real Madrid and PSG?

Here we take a look at their estimated earnings per sponsored Instagram post, courtesy of a study by livefootballtickets.com.