Man Utd legend Roy Keane returns to Old Trafford to be part of club’s third kit release video

Roy Keane was front and centre of Man Utd’s official third kit launch video
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Over 15 years since leaving Old Trafford, former captain Roy Keane has returned to Manchester United in an official capacity with the club. The Champions League and multiple Premier League winning midfielder was a star of the launch video for United’s 2023/24 third kit. 

This is the first time that Keane has returned to the club officially since his departure to Celtic back in 2005. Almost two decades later, Keane was back and sporting Man Utd’s new third kit. 

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During his time away from the club and in particular recent years as a pundit, Keane has been an outspoken critic of current Man Utd owners The Glazer family. Back in November 2022, when the club was put up for sale by the owners, Keane hailed the development as “good news.”

The kit launch video sees Keane narrating what it means to be a ‘devil’ and how the fans expect a lot of the club. Man Utd players both male and female appear in the video in the new kit around various parts of Old Trafford. 

The video ends with Keane wearing the shirt underneath a jacket whilst being sat at a desk pitch-side at Old Trafford. He is then disgruntled at the sight of prawn sandwiches on a plate in front of him- bringing the dramatic and colourful video to a conclusion. 

The prawn sandwich scene is likely taken from Keane’s famous rant about certain sections of the Old Trafford crowd. Following a Champions League match in 2000, Keane took aim at some of the fans. He said: “Away from home our fans are fantastic, I'd call them the hardcore fans. But at home they have a few drinks and probably the prawn sandwiches, and they don't realise what's going on out on the pitch.”

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The kit, which is all white with traces of red on the badge and collar, is inspired by the club’s 1908/09 FA Cup winning look. The kit is produced by Adidas and the suppliers said it was a blend of the old and the new. 

A spokesperson for Adidas said: “For this season's third kit, the 1909 jersey was the catalyst for that inspiration – which also provided the perfect backdrop to amplify the club's famous identity – the red devil. This design is intentionally understated, taking its cues from present-day streetwear trends, with its cloud white background carefully chosen to let the red devil shine and inspire fire on the pitch."

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