Real Madrid vs Liverpool: Which club had the biggest social media popularity boost this season?
Who will win is anyone's guess - but which side is the winner when it comes to online popularity?
We take a look.
Millions of football fans around the world use social media to keep track of their favourite teams’ every move. Instagram, in particular, has provided football fans with unrestricted access to behind-the-scenes footage, transfer news, running commentary and match highlights, ensuring that they don’t miss a thing.
But which football club has gained the most popularity so far this season?
Interested in this, Ticketgum.com (https://www.ticketgum.com/premier-league-tickets) were keen to discover which football club has gained the most followers on Instagram in the 2021/22 campaign. To do this, experts utilised Social Blade’s ‘gained Instagram followers’ tool from June 2021 to April 2022, ultimately ranking the clubs that have gained the most fans this season.
PSG are the football club who have gained the most fans this season with 20,437,716 new followers. Their followings saw a 24 per cent increase in the week after the signing of Lionel Messi!In second is Manchester United with 13,346,990 new followers.The team that has seen the biggest percentage increase in their followers is Newcastle United, their followers have increased by 78 per cent!
Here are the football clubs with the biggest total follower increase this season…
The first figure corresponds to where they rank fro PSG down to Borussia Dortmund, the second Instagram followers in June 2021, the third current Instagram followers and the fourth the follower increase:
Paris Saint-Germain - 32,391,642; 52,829,358; 20,437,716
Manchester United - 38,400,944; 51,747,934; 13,346,990
Real Madrid - 94,379,152; 106,010,563; 11,631,411
FC Barcelona - 92,361,422; 102,461,811; 10,100,389
Juventus - 45,395,444; 51,442,071; 6,046,627
Chelsea - 24,748,306; 30,757,506; 6,009,200
Manchester City - 21,879,551; 27,563,125; 5,683,574
Bayern Munich - 24,719,406; 29,407,084; 4,687,678
Liverpool - 29,279,257; 33,715,259; 4,436,002
Borussia Dortmund - 12,097,651; 14,630,126; 2,532,475
Ticketgum.com (https://www.ticketgum.com/premier-league-tickets) can reveal that the club which has gained the most followers this season is Paris Saint-Germain!
The French champions have gained 20,437,716 followers, with almost 10 million of them coming after the shock signing of Lionel Messi was announced in August 2021.
Placing in second is Manchester United with 13,346,990 additional followers this season.
The Red Devils also saw their followers drastically increase after a summer transfer, receiving over five million new followers in the weeks before and after United legend Cristiano Ronaldo rejoined the club.
Just behind in third is the most followed football team on Instagram, Real Madrid. The soon to be crowned Spanish champions have gained 11,631,411 new followers this season.
Coming in fourth is FC Barcelona with 10,100,389 new followers this season and completing the top five is Juventus with 6,046,627 additional followers this campaign.
The Football Club With the Biggest Percentage Increase in Followers This Season:
The first figure shows where they rank, the second figure shows the percentage increase in Instagram followers this season:
Newcastle United - 78 per cent
Aston Villa - 70 per cent
Paris Saint-Germain - 66 per cent
Bayer Leverkusen - 43 per cent
Manchester United - 40 per cent
Leeds United - 37 per cent
Villarreal - 35 per cent
RB Leipzig - 29 per cent
Manchester City - 27 per cent
Marseille - 26 per cent
Ticketgum.com (https://www.ticketgum.com/premier-league-tickets) sought to determine the football club who had gained the most followers on Instagram in the 2021/22 season.
The list of football clubs was sourced from several reports investigating the most popular and most followed football teams on Instagram.
The team then utilised Social Blade’s ‘gained followers’ tool, focusing on Instagram, to discover the total number of followers each team had received this season.
50 football clubs from around the world were analysed in total.
June 1, 2021, was chosen as the season start date as the final game of the 2020/2021 season (Champions League final) had taken place on May 29, 2021 and to also account for the opening of the summer transfer window.
All data was collected on April 27, 2022 and is subject to change.
The research was carried out by: https://www.ticketgum.com/premier-league-tickets