Greater Manchester council-backed short film that promotes and encourages foster carers wins national award

The film saw off competition from competitors from across the country
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A film backed by a Greater Manchester Council to encourage people to become foster carers has won a national award. ‘Any of Us’ received backing and involvement from Trafford Council and was victorious in the comms2point0 UnAwards in Birmingham.

The fostering film won the ‘Best Collaboration’ and ‘Best Creative Comms’ categories. Shortlisted in five categories in all, the message of the fostering film is “any of us can foster a child or young person, if you have the capacity to care”. 

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The UnAwards judging panel said: “This is exactly the kind of campaign the public sector needs right now. It combined precious resources to secure a better chance of success for everyone who collaborated – boosted by smart targeting and a beautifully shot video. It just goes to show what can be achieved through our industry working together to address common challenges.” 

 Cllr Karina Carter, Trafford’s Executive Member for Children and Young People said: “Taking part in this project was an excellent opportunity to provide our fostering service with a high-quality film that highlights the fact that anyone who cares has the potential to become a foster carer. 

A still from the short film 'Any of Us'A still from the short film 'Any of Us'
A still from the short film 'Any of Us'

“It makes great business sense to collaborate with other council fostering teams to produce a film that communicates a universal message: We all need more people to step forward and become foster carers. We have a wonderful, supportive community of foster carers here in Trafford but we do need more people to join them. If you could offer a home to our most vulnerable children and young people we would love to hear from you.”

To find out more about how to become a foster carer, visit the Trafford Council website.

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