Enough is Enough: Women Take to the Streets This International Women’s Day to Demand Change in the Workplace
Women are tired. Tired of being overlooked in meetings, tired of working twice as hard for half the recognition, and tired of navigating leadership structures that were never designed with them in mind. This International Women’s Day, FreshLeadership World, a global leadership platform founded by Heather Elkington, is refusing to settle for feel-good slogans and token gestures. Instead, they are bringing raw, unfiltered truth to the streets.
The campaign, launching across Manchester, Hale, Northamptonshire, Merseyside, Canada, and New Zealand, will see women in high-traffic locations standing with bold, eye-catching signs displaying workplace statistics that demand attention. These aren’t just statements—they are challenges to the corporate world, calling for systemic change and real action.
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Hide AdHeather Elkington, a leadership educator and TEDx speaker, knows these struggles firsthand. Having led teams at a FTSE 100 company, she has been the only woman at the decision-making table too many times. Through FreshLeadership World, she has worked with organizations like Sony Music, Amex, and the Ministry of Defence to reshape leadership structures and advocate for better workplaces.


“International Women’s Day should be more than just social media posts and corporate campaigns,” Elkington explains. “Women deserve real action, and that starts with acknowledging the problem.”